Bankers, and the web, are starting to get excited about the Innovation Lab and this video gives us a look inside.
Though the video (3:32) is of poor quality, we can get some idea of Umpqua's new direction. As I said in a previous post, "It is a community center, store, meeting place, and bank all rolled into one and a truly original banking concept."
The architecture is so-so, but the merits of the idea shine through. Let me know what you think.
NOTE: You may want to refer to my previous post on the Lab for further information.
VIA: Umpqua Bank's Innovation Lab
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